Robin Blandford [ ByteSurgery.com ]

Robin Blandford [ ByteSurgery.com ]

03/11/05 Startup Company - The Idea?

Having read a very interesting document on Paul Grahams blog about generating startup company ideas, I can see how right he is:

The initial idea is just a starting point– not a blueprint, but a question. It might help if they were expressed that way. Instead of saying that your idea is to make a collaborative, web-based spreadsheet, say: could one make a collaborative, web-based spreadsheet?

There is a real difference, one give you limits, the other doesnt. I’m going to make a mental note to try and approach more projects in this sense of mind.

Treating a startup idea as a question changes what you’re looking for. If an idea is a blueprint, it has to be right. But if it’s a question, it can be wrong, so long as it’s wrong in a way that leads to more ideas.

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I am editor of TeamGearedUp.com, a group blog covering Irish & international outdoor adventure news, gear reviews, and expedition updates.

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